Some Quick Thoughts and Random Musings from RSA
April 23, 2009 Leave a Comment
Some quick thoughts from RSA:
Dave Hooks, our CTO, likely did 50 demos of our product in two days at the show. He was literally introducing malware to his machine and Triumfant would dutifully detect it, analyze it, and remediate it. It was great fun to watch the reaction of people as they saw the entire process roll across the screen. The funny thing was that it does such a great job of remediation, there is near-zero reset of the computer to run the demo again. My guess is at the rate Dave was going, he could identify and stop an attack 20 times in the same time it would have taken an organization to get a signature back from a traditional anti-virus company. And all dave was doing was showing the console and opening windows, as all of the work was done without human intervention. My thanks to Dave – he worked non-stop without complaint. But of course, he never gets tired of showing off what he has created.
We spoke to a lot of other vendors – isn’t that what RSA is for – who were very interested in the synergies between their products and Triumfant. With all due respect to those folks, many walked in convinced that they did most of not all what we do. Without one exception, all left 10 minutes later with a completely different impression. I am a bit of a student of body language and it was interesting to watch the changes in posture and the rapidly increasing blink rates as Dave did his demo. The bottom line is that lots of people claim they do what we do, but I have not found anyone who is immersed in the industry that can show me a product that actually does. Until someone does, then I will stand by my claim that Triumfant is truly unique in what it does and how it does it. I will be happy to set up a 10 minute webex demo for you if you want to see for yourself.
While at the McAfee party last night I ran into the super smart guys that write the Verizon Business Breach Investigations Report for 2009. We caught up a bit and then they asked me about Triumfant. When I was done they laughed and reminded me that one of their recommendations at the end of the report was to find a way to look for anomalous behaviors. Like I said – smart guys.
Yesterday was a long and really busy day at the show. Unlike my memories of past RSA shows where traffic drops off on Wednesday, yesterday was a constant stream of people at the booth. Throw in press and analyst briefings, a presentation in the McAfee partner pavilion, the Greylock reception and the Bloggers Meet-up and I was really running on empty by the time I got to the McAfee party. But seeing the Triumfant logo on the wall every 90 seconds at the party was all the adrenaline I needed to have a good time at the party.
My thanks to the organizers of the RSA Bloggers Meet-up for letting me in at the last minute. Cool place and a lively crew.
This show has been an education for me in a lot of ways. In particular, I had to do all of the logistic work to order and set up our booth. I always had the nagging doubt I forgot something and now I know without doubt what that is: carpet padding. My feet are killing me. Next time I do this, I can assure you that carpet padding will be the first thing I order.
Off to the floor for the last day of exhibits.
